Calli Hoyt | ACD
Capital One
With new, elevated lifestyle offerings for cardholders, Capital One is proving they’re more than just a credit card company.
Capital One Travel Landing Pages
Seeking to capture a new audience, Capital One pushed into the travel space with new offerings like airport lounges, hotel collections and an all-in-one booking portal. The goal was to establish a new premium aesthetic while remaining authentic and true to the brand. These landing pages showcase the newly established look, tone and customer experience.
Landing pages:
Capital One Premium Stays - Premier Collection & Lifestyle Collection
Capital One Lounge and Café Packaging
As new Cafés and Lounges open, a packaging system needed to be established that felt unique to each space while also feeling like a cohesive design system.
Capital One Café Winter Campaign
The holiday season can be a hectic time, so we created a campaign for the Capital One Cafés that invited people to stop in, find a minute to unwind and settle into the warmth of the season.
